Back to ProjectsPersonalized Fitness Coaching Platform

    JohoFIT

    Comprehensive platform for fitness coaches that automates anthropometric assessments with body density formulas, calculates macronutrients and basal metabolism, generates routines with videos, manages memberships with automatic alerts, and sends PDF reports via WhatsApp. 3 roles: admin, coach, and client.

    99+Foods in nutrition DB
    3 rolesAdmin, Coach, Client
    AutoAnthropometric calculations
    JohoFIT

    Overview

    How the system works

    JohoFIT is a fitness coaching platform designed to automate the administrative work of personal coaches. Coaches perform complete anthropometric evaluations (7 skinfolds, 6 perimeters, body composition) and the system automatically calculates body density (Jackson-Pollock formula differentiated by sex), fat percentage (Siri formula), basal metabolism (Mifflin-St Jeor), and macronutrient distribution adjusted by goal (aggressive/standard definition, maintenance, clean/aggressive bulk). Database of 99+ Peruvian foods with nutritional values per 100g and VLOOKUP system for macro calculations per serving. Personalized routines with exercises, sets, reps, tempo, and demo videos (30-60s). Membership management with automatic states (active → expiring soon → expired → paused) and WhatsApp notifications. Client portal for viewing progress, routines, and meal plans.

    Web PlatformDynamoDBAWS LambdaWhatsAppPDFServerless
    The Challenge

    The Challenge

    Fitness coaches manage everything manually: measure skinfolds and calculate body density with complex formulas by hand, build nutrition plans in Excel without a food database, create routines in loose documents, and track memberships and payments in notebooks. No centralized assessment history or client progress tracking.

    The Solution

    The Solution

    Web platform with 3 differentiated roles. Anthropometric assessment with automatic body density calculation, fat %, and range classification. BMR calculator and macronutrients with activity and goal factors. Database of 99+ Peruvian foods. Routines with exercises, sets, tempo, and 30-60s videos. Memberships with automatic states and WhatsApp notifications. Exportable PDF reports. Client portal with progress and plan visualization.

    Results

    Results

    In development (Phase 1 - MVP). Estimated operational second week of May 2026. Covers 13 functional modules: coach dashboard, client management, anthropometric assessment, BMR calculator, macro calculator, progress tracking, routines with videos, meal plans, memberships with alerts, client portal, PDF reports, WhatsApp communication, and initial data import.

    Technical Architecture

    Technology Stack

    Web platform (frontend)
    DynamoDB for persistence
    AWS Lambda for serverless backend
    Certified formulas for body density and fat %
    Basal metabolism calculator
    Database of 99+ Peruvian foods with macros per 100g
    WhatsApp for notifications and reports
    PDF report generation
    Membership system with automatic states
    3 roles: Administrator, Coach, Client

    Key Benefits

    Improvements after implementation

    Foods in nutrition DB

    Foods in nutrition DB

    99+ — Foods in nutrition DB

    Admin, Coach, Client

    Admin, Coach, Client

    3 roles — Admin, Coach, Client

    Anthropometric calculations

    Anthropometric calculations

    Elimination of manual body density, fat %, and macronutrient calculations. Complete weekly assessment history with visual progress tracking. Automatic membership management with renewal alerts. Centralized WhatsApp communication.

    Quote Icon
    JohoFIT will transform how I manage my clients. Currently everything is manual: measure, calculate, build plans, send via WhatsApp. Having a platform that does automatic calculations and keeps complete history will free up hours every week to focus on training.
    Jefferson MendezCoach, JohoFIT
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